Shay Mitchell Unveils New Haircare with OGX: Known for her stunning beauty and entrepreneurial spirit, Shay Mitchell has added another impressive title to her resume — the first global brand ambassador for OGX Haircare.
With her fresh partnership, Shay is introducing OGX’s new Bond Protein Repair Collection, a range designed specifically to strengthen and restore damaged hair.
This collaboration not only highlights Shay’s commitment to hair health but also empowers people everywhere to achieve luscious, damage-free locks.
Shay Mitchell Unveils New Haircare with OGX as Global Ambassador:
Global icon Shay Mitchell steps into the spotlight once again, this time as the first-ever Global Ambassador for OGX.
Known for her fearless style and beauty influence, Shay now brings her signature touch to the world of haircare, unveiling a bold new collection designed to empower every hair type and texture.
This exciting partnership marks a new era for OGX, blending innovation, style, and authenticity like never before.
The Bond Protein Repair Collection: A Game-Changer for Damaged Hair
Shay Mitchell spearheads OGX’s latest innovation: the Bond Protein Repair Collection.
This seven-piece line is designed to:
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Strengthen weak hair
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Repair damage caused by heat and bleaching
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Protect against daily stressors like styling and environmental exposure
The full collection includes:
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Bond Protein Repair Shampoo
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Bond Protein Repair Conditioner
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Pre-Shampoo Treatment
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Treatment Mask
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Heat Protectant Spray
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Sealing Serum
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3-in-1 Oil Mist
Shay has been vocal about her experience with hair damage due to frequent on-set styling, making her the perfect advocate for this restorative collection.
Shay’s Favourite OGX Products for Hair Recovery
Shay revealed her favourite products from the Bond Protein Repair line that have become key to her routine:
1. Bond Protein Repair Shampoo and Conditioner
The foundation of her hair care regime, these two products help rebuild and strengthen hair bonds from within, leaving her hair soft, manageable, and healthier with each wash.
2. Bond Protein Repair Heat Protect Spray
Given her history with high-heat styling tools, Shay swears by this spray, which protects hair up to 450 degrees Fahrenheit.
She also loves its refreshing fragrance, describing it as a “perfect final touch” before styling.
3. Bond Protein Repair Sealing Serum
For overnight care, Shay applies this sealing serum to wet hair, braids it, and lets it set overnight to reduce frizz and enhance softness.
This simple method helps lock in moisture and protects hair while she sleeps.
The “Damage Detected” Campaign: Shay as “The Fixer”
OGX’s new “Damage Detected” campaign is aimed at empowering consumers to recognise and address common hair issues, such as:
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Heat damage
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Bleach damage
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Every day, stress and styling-related damage
In the campaign, Shay plays “The Fixer”, a superhero-like figure who helps consumers find the right solutions for their specific hair problems.
This creative approach makes the hair repair journey relatable and inspiring for a wide audience.
Shay Mitchell: A Natural Fit for OGX
Beyond her red-carpet glamour and business ventures, Shay is also a mom to two young daughters.
She shared that her daughters’ hair care routines are currently simple and free of heat styling, which she finds refreshing and joyful.
Her real-life experience balancing professional glamour and personal life makes Shay a perfect ambassador for OGX’s mission: promoting practical, effective, and affordable haircare solutions for everyone.
Affordable Hair Care with Powerful Results
One of the highlights of Shay’s collaboration with OGX is the accessibility of the products.
The Bond Protein Repair collection offers salon-level results without the hefty price tag — making it easier for people to prioritize hair health without breaking the bank.
Shay emphasizes that achieving healthy, strong hair shouldn’t be a luxury reserved only for a few.
Her partnership with OGX underlines the importance of inclusive beauty that’s attainable for all.
Final Thoughts: Shay Mitchell’s Mission to Empower Through Haircare
Shay Mitchell’s role as OGX’s first global ambassador goes beyond just promoting products — it’s about empowering individuals to reclaim the health and beauty of their hair.
Through the Bond Protein Repair Collection, she champions a message of self-care, resilience, and confidence, encouraging everyone to treat their hair with the love and protection it deserves.
With her authenticity, beauty, wisdom, and relatability, Shay Mitchell proves that great hair isn’t just about looks—it’s about how it makes you feel.
“While there is no direct collaboration between Shay Mitchell and Amira Fashion Store, fans inspired by Shay Mitchell’s style can explore Amira’s collections for similar fashion pieces.”